How to cross promote under the new Steam Rules by Chris Zukowski
https://howtomarketagame.com/2024/08/26/how-to-cross-promote-under-the-new-steam-rules/
How to cross promote under the new Steam Rules by Chris Zukowski
https://howtomarketagame.com/2024/08/26/how-to-cross-promote-under-the-new-steam-rules/
I think, an important part of why this could happen is that it will be voluntary, while noisy ads are not opt-in. They usually are not even opt-out :(