“League of Legends” is caught in the middle of a dispute between Hollywood’s actors union and an audio company that provides voiceover services for the blockbuster online multiplayer game.
The Screen Actors Guild-American Federation of Television and Radio Artists called a strike against “League of Legends” on Tuesday, arguing that Formosa Interactive attempted to get around the ongoing video game strike by hiring non-union actors to work on an unrelated title.
The thing is, we still have recognizable human voices, so there continues to be a market for that talent. But how long will that last? Once AI generated voices become good enough to create new, recognizable voices, it’s game over.
For now, perhaps. It really is only a matter of time before the “algorithm” in these AI music generation tools know what people like to hear, and creates music that hooks them. It doesn’t have to be a sick riff, just an earworm that keeps people hooked.
There still may be a market for live musical performances, and I’d still want to see humans on stage. But commercial music? It’s too easy for a movie or game producer to enter the prompt: “Errie, slow music with a focus on string instruments.” and be done with it.
Sure, some human input will still be required to program a new sound or to tweak the created content, but that won’t take the same talent or skill as our current artists.
The only way around this that I can see is to have “Human Verified Content” certification on music, movies, video games, websites, etc., and for people who want to support that content. If enough people simply get used to AI generated art/entertainment, then there’s no path forward for these professions.