In South Korea, 69 percent of adult smartphone users use a Samsung device, while only 23 percent use iPhones, a Gallup survey of 1,001 adults found. But the survey reveals a starkly different trend in one demographic: younger millennials and Gen Z. Among the younger generation, aged 18 to 29, iPhone’s share rises to 65 percent, double the Samsung's 32 percent, the survey found. This represents a 13 percent...
  • strepto@kbin.social
    5·
    1 year ago

    I would like to know how young these Koreans are

    That’s the first thing you see when you click on the link

    • danielfgom@lemmy.world
      12·
      1 year ago

      Thanks. Just as I thought, it’s Gen Z who are easily fooled by marketing and status:

      "In its analysis, the survey credited iPhone’s appeal among young people to Apple’s premium branding "

      • Dark_Blade@lemmy.world
        2·
        1 year ago

        Such a boomer-ass take, as if previous generations weren’t prone to falling for marketing. Remember diamonds?